Please join Rachel Crane and Jennifer Yaros for the Consultant's SIG!
Join us to learn how to elevate your brand and find your niche. The heart of the training lies in a focused discussion on building your business and/or personal brand and identifying your niche, providing a platform for participants to share experiences and insights. Dive into conversations that explore the challenges and strategies of carving out a distinct niche in the consulting realm. Whether you're looking to refine your business model or discover your unique specialization, this session promises to equip you with valuable tools and insights to navigate the evolving landscape of consultancy and propel your business forward in the year ahead. Whether you’re an independent consultant, internal consultant, or serve on an L&D team, there’s something here for you!
Presenters
Rachel Crane began her career in the fields of education and behavioral health. What was intended to be a pit stop while pursuing graduate school turned into a successful, 18-year career, with 13 years serving as a high school teacher and 5 years as professional development facilitator/coach. During her time in education, Rachel achieved National Board Certification, earned her Master’s degree in Educational Leadership, and helped her school district become #8 in state rankings. She helped launch the Beginning Educator Support Team, a 3-year coaching program to support teachers new to the classroom. In addition to her years as a public school educator, Rachel owned a side business providing behavior therapy to children with autism. Upon moving to Ohio, Rachel decided to pivot into a new career field: Learning & Development. As the owner of Thrive by Design Consulting, LLC, Rachel provides instructional design, performance analysis and improvement, and coaching services to business and individuals. Combining her background in education, training, coaching, and behavior analysis, Rachel’s mission is to help individuals and businesses THRIVE through improved performance and development. Rachel has a Bachelor’s degree in Psychology and Mass Communication from the University of North Florida. Her Master’s degree, earned at the University of West Florida, is in Educational Leadership and Applied Behavior Analysis. More recently, Rachel has completed graduate coursework and certifications in Organizational Psychology, the Science of Happiness, DISC, and human resource management. Always looking for opportunities to grow, she is currently pursuing certification in Performance Thinking ® and coaching. Rachel resides in Medina with her husband, Christian, and four sons. In her free time, Rachel enjoys reading and hiking. She’s an active volunteer with her local Boy Scout troop and the Great Trail Council.
Jennifer Yaros is a Learning Consultant at Cinécraft Productions. She
has a passion for creating effective learning strategies that transform behavior and engage learners. Jennifer started as a technical writer and instructional designer. She advanced into several leadership roles where she delivered training programs and professional development workshops for mid-sized and Fortune 500 companies. She speaks at local and national industry events and is the author of Conditioning Your Mind To Fuel Creativity. After two decades in the consulting industry, Jennifer has a strong sense of customer value and looks for ways to help clients achieve their business goals. Outside of her professional life, she enjoys spending time on the trails of the Cuyahoga Valley National Park and experimenting in the kitchen to convert her favorite recipes into delicious plant-based meals.
What is the Performance Improvement SIG?
A Special Interest Group (SIG) is a smaller group of members within the Cuyahoga Valley ATD Chapter who share a similar interest in a specific topic.
SIGs offer programming and networking opportunities centered around a particular topic.
