Special Technology Session - Marketing with LInkedIn
In lean customer organizations, prospects are busier than ever, causing them to be distracted and increasingly difficult to reach. Prospecting, without a fundamental change in tactics and actions, will continue to be the toughest challenge faced by professional salespeople.
Research presented in the Harvard Business Review reports that 40% of salespeople classified as "LinkedIn Enthusiasts" have successfully generated revenue as a result of a LinkedIn sales process vs 19% of casual and personal users.
And LinkedIn research recently found a strong correlation between achieving sales goals and using the platform effectively. Salespeople that were ranked highest in terms of social selling skills -
In this presentation, Tony will discuss the adaptive moves necessary to maximize the potential LinkedIn offers!
Facilitator - Tony D'Avino
Topline Search, LLC
Tony D'Avino is the principal of Topline Search, where he helps companies build high-performing sales and marketing teams.
In his work, Tony applies nearly 30 years of experience in leading sales, marketing and B2B media organizations. His broad experience in addressing the challenges that revenue teams face in locating, winning, and keeping clients has proven invaluable to clients in retail, manufacturing, technology, wholesale, and professional services.
His work focuses on identifying key areas that either support or interfere with a company's ability to deliver expected revenue growth.
What: CVATD May Dinner Meeting
When: Wednesday, May 8th
5:30 pm Networking and dinner
6:15 pm Program begins
Where: Akron General Health and Wellness Center
4125 Medina Rd., Akron, OH
Who: CVATD Members - $25
Members of other ATD Chapters - $25
Visitors - $40
CVATD Student, Senior, and In-Transition Members - $20
This event is not affiliated with the Cleveland Clinic or Akron General Health and Wellness Center.
